BRAUN Germany Art for Product
The brand were looking for something bright and iconic, to really stand out against its’ competitors on the shelf.
Each character needed to capture an assured independent, fashion conscious woman in, ‘travel mode’. As the epilator kits housed mini radio’s and headphones for music on the go.
We worked through many different style directions over a number of months, as a studio where style and application is limitless we were the perfect collaborator for the campaign.
Using a vector inspired approach we established a style that felt classic but also contemporary, which gave a little nod to 1980 and 90’s fashion print design.